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Marketing research/

Naresh K Malhotra

Marketing research/ Naresh K Malhotra and Satyabhushan Dash - 11th ed. - Noida: Pearson, 2023. - 955p. ; 28cm.

ISBN: 9789353433291

Subjects--Topical Terms:
Marketing
Management

Dewey Class. No.: 658.83 / NAR/M

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