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Marketing Management/

Kotler, Philip

Marketing Management/ Philip Kotler and Kevin Lane Keller - 12th ed. - Delhi: Prentice hall of India, 2006. - 729+ varying pages ; 28cm.

ISBN: 9788120327993

Subjects--Topical Terms:
Managerial Management

Dewey Class. No.: 658.8 / KOT/M

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