Strategic marketing in practice, 2005-2006/ (Record no. 1918)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00436nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780750666541 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | RAN/S |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ranchhod, Ashok |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing in practice, 2005-2006/ |
| Statement of responsibility, etc | Ashok Ranchhod and Ebi Marandi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | Elsevier, |
| Year of publication | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 248p. ; |
| Other physical details | 30cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Strategic planning |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marandi, Ebi |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Commerce | LIBRARY | LIBRARY | Commerce | 12/05/2023 | 658.802 RAN/S | 2332 | Books |