Marketing to ethnic consumers: (Record no. 2511)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00450nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780877572852 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 330.3 |
| Item number | CUI/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Cui, Geng |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing to ethnic consumers: |
| Remainder of title | All annotated bibliography/ |
| Statement of responsibility, etc | Geng Cui and Pravat Choudhary |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chicago: |
| Name of publisher | American Marketing Association, |
| Year of publication | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 123p. ; |
| Other physical details | 18cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Bibliography |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pravat Choudhary |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Commerce | LIBRARY | LIBRARY | Commerce | 14/06/2023 | 330.3 CUI/M | 2617 | Books |