Advertisement and sales promotion[FYUGP]: (Record no. 3900)

MARC details
000 -LEADER
fixed length control field 00415nam a22001577a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788198096159
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number ALA/A
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Alan Lukose
245 ## - TITLE STATEMENT
Title Advertisement and sales promotion[FYUGP]:
Remainder of title Minor/
Statement of responsibility, etc Alan Lukose&Bobby Simon
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Calicut;
Name of publisher Calicut University press,
Year of publication 2024
300 ## - PHYSICAL DESCRIPTION
Number of Pages 120p.;
Other physical details 24cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term sales
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bobby Simon
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Koha item type
    Commerce LIBRARY LIBRARY Commerce 24/10/2024 90.00 659.1 ALA/A 4809 Books

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