TY  - BOOK
AU  - Naresh K Malhotra
AU  - Satyabhusan Dash
TI  - Marketing research: An applied orientation
SN  - 9788131731819
U1  - 658.83   
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  - Marketing Research
KW  - Research Business
ER  -