TY  - BOOK
AU  - Beamish, Karen
AU  -  Ashford, Ruth
TI  - Marketing planning, 2007-2008
SN  - 9780750684040
U1  -  	658.802 
PY  - 2007///
CY  - London
PB  - Elsevier Pbc
KW  - Marketing planning
ER  -