00597nam a22001697a 4500020001800000082002100018100002200039245008600061260004200147300001900189650003800208650002400246650002300270942000700293952011200300999001500412  a9780470853580  a658.827  bWIL/C  aWillmott, Michael  aCitizen brands:bPutting society at the heart of your business/cMichael Willmott  aEngland:bJohn Wiley and Sons,c2001.  a260p. ;b20cm.  aSocial responsibility of business  aBrand name products  aProduct management  cBK  001040708COMaMAINbMAINcCOMd2023-06-16l0o658.827   WIL/Cp2371r2023-06-16 00:00:00w2023-06-16yBK  c2569d2569