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1.
Advertising management: Text and Cases/ N K Sahni and Meenu Gupta by
Material type: Text Text
Publication details: Ludhiana: Kalyani publishers, 2011
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 659.1 SAH/A.

2.
Advertising and promotion: An integrated marketing communications perspective/ George E Belch and Michael A Belch by
Edition: 8th ed.
Material type: Text Text
Publication details: Boston: McGraw Hill, 2009
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 659.1 BEL/A.

3.
Advertising management/ Rajeev Batra, John G Myers and David A Aaker by
Edition: 5th ed.
Material type: Text Text
Publication details: New Delhi: Prentice Hall of India, 2000
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 659.1 RAJ/A.

4.
Fundamentals of advertising and corporate communication/ P P Shaju by
Material type: Text Text
Publication details: Calicut: Calicut University, 2010
Availability: Items available for loan: LIBRARY (2)Location, call number: Journalism 659.1 SHA/F, ...

5.
Corporate communication and advertising/ P P Shaju by
Material type: Text Text
Publication details: Calicut: Calicut University, 2016
Availability: Items available for loan: LIBRARY (1)Location, call number: Journalism 659.1 SHA/C.

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