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1.
Marketing Management: BBA Second Semester/ Vinod A by
Material type: Text Text
Publication details: Calicut: Calicut University, 2019
Availability: Items available for loan: LIBRARY (5)Location, call number: Commerce 658.8 VIN/M, ...

2.
The informed student guide to marketing/ Philip j Kitchen and Tony Proctor by
Material type: Text Text
Publication details: London: Thomson, c2001
Availability: Items available for loan: LIBRARY (2)Location, call number: Commerce 658.8 KIT/I, ...

3.
Strategic market relationships/ Bill Donaldson and Tom o' Toole by
Material type: Text Text
Publication details: England: John Wiley and sons, 2002
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.812 DON/S.

4.
Marketing research/ Naresh K Malhotra and Satyabhushan Dash by
Edition: 11th ed.
Material type: Text Text
Publication details: Noida: Pearson, 2023
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.83 NAR/M.

5.
Essentials of marketing research/ Naresh K Malhotra by
Material type: Text Text
Publication details: Noida: Pearson, 2016
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.83 NAR/E.

6.
International business/ Bimal Jaisal by
Material type: Text Text
Publication details: Mumbai: Himalaya publishing, 2017
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.049 BIM/I.

7.
Marketing management: concepts and cases/ S A Sherlekar; revised by R Krishnamoorthy by
Material type: Text Text
Publication details: Mumabi: Himalaya publishers, 2017
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.8 SHE/M.

8.
Strategic market manager/ David S Aaker by
Edition: 6th ed.
Material type: Text Text
Publication details: USA ; John Wiley and sons, 2001
Availability: Items available for loan: LIBRARY (2)Location, call number: Commerce 658.8 AAK/S, ...

9.
Retailing management/ Michael Levy, Barton A Weitz and Ajay Pandit by
Edition: 6th ed.
Material type: Text Text
Publication details: New Delhi: McGraw Hill, 2008
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.87 LEV/R.

10.
Hotel Management: Marketing, sales and accounting/ Mridula Mirajkar by
Material type: Text Text
Publication details: New Delhi: Kanishka, 2008
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce Travel and Tourism 647.95 MRI/H.

11.
Marketing research/ G C Beri by
Edition: 5th ed.
Material type: Text Text
Publication details: New Delhi: Mc Graw Hill, 2013
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.83 BER/M.

12.
Financial Institutions and markets: Structure growth and innovations/ L M Bhole and Jitendra Mahakud by
Edition: 5th ed.
Material type: Text Text
Publication details: Chennai: McGraw Hill.
Availability: Items available for loan: LIBRARY (2)Location, call number: Commerce 332 BHO/F, ... Items available for reference: LIBRARY: Not for loan (1)Location, call number: Reference 332 BHO/F.

13.
Marketing research: An applied orientation/ Naresh K Malhotra and Satyabhusan Dash by
Edition: 6th ed.
Material type: Text Text
Publication details: New Delhi: Pearson, 2011
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.83 NAR/M. Items available for reference: LIBRARY: Not for loan (1)Location, call number: Reference 658.83 NAR/M.

14.
Marketing management/ V S Ramaswamy and S Namakumari by
Edition: 5th ed.
Material type: Text Text
Publication details: New Delhi: McGraw Hill, 2013
Availability: Items available for loan: LIBRARY (2)Location, call number: Commerce 658.8 RAM/M, ... Items available for reference: LIBRARY: Not for loan (1)Location, call number: Reference 658.8 RAM/M.

15.
International marketing/ Phillip R Cateora, Mary C Gilly and John L Graham by
Edition: 16th ed.
Material type: Text Text
Publication details: Chennai: McGraw Hill, 2018
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.84 CAT/I.

16.
Marketing/ N Rajan Nair and Sanjith R Nair by
Material type: Text Text
Publication details: New Delhi: S Chand and Sons, 2010
Availability: Items available for loan: LIBRARY (2)Location, call number: Commerce 658.8 RAJ/M, ...

17.
Marketing of tourism and allied services/ edited by Keshav Sharma...[et al.] by
Material type: Text Text
Publication details: New Delhi: Kanishka, 2016
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce Travel and Tourism 338.47910688 KES/M.

18.
Marketing management: Second Semester B Com/ A Vinod by
Material type: Text Text
Publication details: Calicut: Calicut University, 2014
Availability: Items available for loan: LIBRARY (7)Location, call number: Commerce 658.8 VIN/M, ... Not available: LIBRARY: Checked out (1).

19.
Marketing Management/ Philip Kotler...[et al.] by
Edition: 12th ed.
Material type: Text Text
Publication details: Delhi: Pearson, 2007
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.8 KOT/M.

20.
International marketing/ Phillip R Cateora, Mary C Gilly and John L Graham by
Edition: 13th ed.
Material type: Text Text
Publication details: Chennai: McGraw Hill, 2007
Availability: Items available for loan: LIBRARY (1)Location, call number: Commerce 658.84 CAT/I.

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