000			00327nam a22001217a 4500
082			_a659.1 _bSHA/F
100			_aShaju P P
245			_aFundamentals of advertising and corporate communication/ _cP P Shaju
260			_aCalicut: _bCalicut University, _c2010.
300			_a92p. ; _b15cm.
650			_aAdvertisement
942			_cBK
999			_c2413 _d2413