000 00413nam a22001457a 4500
020 _a9780471236085
082 _a658.8
_bTRO/G
100 _aTrout, Jack
245 _aA Genie's wisdom:
_bA fabe of how a CEO learned to be a marketing genius/
_cJack Trout
260 _aNew Jersey:
_bJohn Wiley and Sons,
_c2003.
300 _a120p. ;
_b20cm.
650 _aMarketing--Management
650 _aBranding
942 _cBK
999 _c2645
_d2645