Grapevine: (Record no. 3052)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00430nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781591842286 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.13 |
| Item number | BAL/G |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Balter, Dave |
| 245 ## - TITLE STATEMENT | |
| Title | Grapevine: |
| Remainder of title | Why buzz was a fad but word of mouth is forever/ |
| Statement of responsibility, etc | Dave Balter |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London: |
| Name of publisher | Penguin Books, |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 212p. ; |
| Other physical details | 18cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Word-of-mouth advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Viral marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Commerce | LIBRARY | LIBRARY | Commerce | 11/07/2023 | 659.13 BAL/G | 2221 | Books |