International marketing/ Phillip R Cateora, Mary C Gilly and John L Graham
Material type:
TextPublication details: Chennai: McGraw Hill, 2007.Edition: 13th edDescription: 838p. ; 28cmISBN: - 9780070666993
- 658.84 CAT/I
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LIBRARY Commerce | Commerce | 658.84 CAT/I (Browse shelf(Opens below)) | Available | 3587 |
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| 658.84 AWA/E Electronic commerce: from vision to fulfillment/ | 658.84 BHA/E Electronic commerce: Framework technologies and applications/ | 658.84 CAT/I International marketing/ | 658.84 CAT/I International marketing/ | 658.84 FRA/I International Marketing: Text and Cases/ | 658.84 HAR/W Wired marketing: Energizing business for e-commerce/ | 658.84 LAW/I Internet Commerce: Digital model for business/ |
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