Advertising management/ Rajeev Batra, John G Myers and David A Aaker
Material type:
TextPublication details: New Delhi: Prentice Hall of India, 2000.Edition: 5th edDescription: 754p. ; 25cmISBN: - 9788120312197
- 659.1 RAJ/A
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
LIBRARY Commerce | Commerce | 659.1 RAJ/A (Browse shelf(Opens below)) | Available | 3621 |
Browsing LIBRARY shelves, Shelving location: Commerce, Collection: Commerce Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 659.1 CHU/A Advertising, sales and promotion management/ | 659.1 KRU/A Advertising and integrated marketing managment/ | 659.1 RAB/A Advertising at a glance/ | 659.1 RAJ/A Advertising management/ | 659.1 SAH/A Advertising management: Text and Cases/ | 659.13 BAL/G Grapevine: Why buzz was a fad but word of mouth is forever/ | 659.2 FER/C Corporate communications: A 21st century primer/ |
There are no comments on this title.
Log in to your account to post a comment.