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Citizen brands: Putting society at the heart of your business/ Michael Willmott
Material type:
TextPublication details: England: John Wiley and Sons, 2001.Description: 260p. ; 20cmISBN: - 9780470853580
- 658.827 WIL/C
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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LIBRARY Commerce | Commerce | 658.827 WIL/C (Browse shelf(Opens below)) | Available | 2371 |
Browsing LIBRARY shelves, Shelving location: Commerce, Collection: Commerce Close shelf browser (Hides shelf browser)
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| 658.812 MEL/S Strategic customer planning: How to develop and implement a strategic account plan | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 WIL/C Citizen brands: Putting society at the heart of your business/ | 658.83 BER/M Marketing research/ | 658.83 NAR/E Essentials of marketing research/ | 658.83 NAR/M Marketing research/ |
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