The breakaway brand: how great brands stand out/ Francis J Kelly III and Barry Silverstein
Material type:
TextPublication details: New Delhi: McGraw Hill, 2005.Description: 289p. ; 18cmISBN: - 9780070611870
- 658.827 KEL/B
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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LIBRARY Commerce | Commerce | 658.827 KEL/B (Browse shelf(Opens below)) | Available | 3141 | ||
Books
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LIBRARY Commerce | Commerce | 658.827 KEL/B (Browse shelf(Opens below)) | Available | 3140 |
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| 658.812 GRE/C Call centers: technology and techniques/ | 658.812 MEL/S Strategic customer planning: How to develop and implement a strategic account plan | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 WIL/C Citizen brands: Putting society at the heart of your business/ | 658.83 BER/M Marketing research/ | 658.83 NAR/E Essentials of marketing research/ |
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