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Before the Brand: Creating the unique DNA of an enduring brand identity/ Alycia Perry
Material type:
TextPublication details: New Delhi: McGraw Hill, 2003.Description: 227p. ; 18cmISBN: - 9780070532854
- 658.827 PER/B
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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LIBRARY | Commerce | 658.827 PER/B (Browse shelf(Opens below)) | Available | 3015 | ||
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Books
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LIBRARY | Commerce | 658.827 PER/B (Browse shelf(Opens below)) | Available | 3014 |
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| 658.812 MEL/S Strategic customer planning: How to develop and implement a strategic account plan | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 KEL/B The breakaway brand: how great brands stand out/ | 658.827 PER/B Before the Brand: Creating the unique DNA of an enduring brand identity/ | 658.827 PER/B Before the Brand: Creating the unique DNA of an enduring brand identity/ | 658.827 WIL/C Citizen brands: Putting society at the heart of your business/ | 658.83 BER/M Marketing research/ |
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